Oh Crap – Peak Wine
A devastating report from Morgan Stanley Research has commented that “unstable weather in Argentina and western Europe has lead to a global drop in wine production, while demand continues to rise around the world”.
So how bad is it?
Treehugger reported that
‘Although 2013 produced a much better harvest for vineyards, it doesn’t look like the trend is going to reverse itself. Roberto A. Ferdman at Quartz writes:
“World production hasn’t managed to keep pace. Outputs have steadily declined in a number of the world’s most prosperous regions. Overall, global production has been on a downward trend ever since the early 2000s, when there were still massive excesses. Peak wine, the report holds, isn’t merely upon us; it already happened—back in 2004.”
How bad is the shortfall? Morgan Stanley estimates there’s a shortage of about 300 million cases per year’.
Detoxing to a life without oil was going to be tough, but a day without wine is like a day without sunshine!